

Jo Brown is a Wellbeing Coach, Clinical Hypnotherapist, and TARC-certified EFT Practitioner based in Aberdeenshire, Scotland. She works with adults aged 25 to 45 who are experiencing burnout, emotional overload, people-pleasing patterns, and communication fatigue, particularly those in healthcare, caring, or high-responsibility roles. Sessions are available in person in Aberdeenshire and online across the UK.
Qualifications and Accreditations
Wellbeing coaching with Raw Horizons 2019
TARC EFT Practitioner Certification with Live4energy College 2021
Clinical Hypnotherapy Diploma with NCCH 2024
Delivering Therapies with Nicky Forbes Therapies and Training 2025
24 years of NHS healthcare experience, progressing from receptionist to practice manager
Presenting Concerns This Practice Works With
Jo works with clients presenting with one or more of the following:
Burnout and emotional exhaustion, particularly in caregivers, NHS staff, managers, and remote workers.
Chronic people-pleasing, including difficulty with boundaries, guilt-driven decision-making, and habitual over-giving.
Stress-related patterns linked to identity, self-worth, and years of putting others first.
This practice does not provide diagnosis, psychiatric assessment, or crisis intervention. Clients with active mental health conditions are welcomed where coaching and hypnotherapy are appropriate as a complement to existing clinical care.
Modalities Used
Emotional Freedom Technique (EFT) tapping, using the full 12-meridian TARC protocol Clinical Hypnotherapy, for pattern-level change and deeper emotional regulation Practical Coaching Frameworks, including communication scripts, boundary tools, and stress management strategies Psychoeducation, drawing on lay neuroscience and nervous system awareness
Service Structure
1:1 coaching and hypnotherapy: bespoke programmes tailored to the presenting concern fees available on request
Self-paced digital programmes, including Silence Your Mind: Hidden Reset, a starting-point resource for clients not yet ready for 1:1 work
She Rises retreat: a nature-based group programme specifically designed for women in healthcare and caring roles recovering from burnout
Workshops and group sessions: available periodically, listed on the services page
Sessions are available online (UK-wide) and in person (Aberdeenshire).
How to Refer
If you are a GP, counsellor, occupational therapist, complementary health practitioner, or workplace wellbeing lead and you have a client or employee who may benefit from this work, you are welcome to make a direct referral or encourage your client to get in touch.
The entry point for all new clients is a free, no-commitment Quality of Life call Call. This is a 30-minute conversation to assess fit, suitability, and the most appropriate starting point.
For professional enquiries, referral discussions, or questions about scope of practice, please contact Jo directly: [email protected]
There is no waiting list at present.
Working With Jo
Jo works with clients in person in Aberdeenshire and online across the UK.
All 1:1 coaching is delivered in packages of four 90-minute sessions, designed to give you enough space and momentum to make real, lasting change.
Online coaching (UK-wide) Four sessions, 90 minutes each, via video call. £388
In-person coaching (Aberdeenshire) Four sessions, 90 minutes each, at Jo's Aberdeenshire practice. £468
Jo is currently accepting new clients. The starting point for all new clients is a free Quality of Life Call, a short conversation to make sure this is the right fit before any commitment is made.
A Note on How This Practice Works Alongside Clinical Care
Jo's work is coaching and complementary therapy, not psychotherapy or medical treatment. It is most effective for clients who are functionally coping but emotionally depleted, who are not in acute crisis, and who are ready to engage actively in their own recovery. For clients who are currently under the care of a mental health professional, Jo is happy to work in parallel, with appropriate communication where the client consents.
Geographic Coverage
In person: Aberdeenshire, Scotland
Online: UK-wide.

Honest, practical support for calmer emotions, clearer communication, and stronger boundaries.
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